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EBSOMED project in Tunis for revitalization of business support organizations launched



EBSOMED project in Tunis for revitalization of business support organizations launched

The Mediterranean Union of Business Confederations (BUSINESSMED) announced, on Thursday in Tunis, the launch of the EBSOMED project aimed at revitalising business support organisations (OSE) and business networking in the southern Mediterranean neighbourhood countries.

Coordinated by BUSINESSMED, this four-year project is funded by the European Commission with a budget of 6.25 million euros, said Marco Cunetto, director of programmes at BUSINESSMED and coordinator of the project EBSOMED in a statement to TAP.

According to the same source, EBSOMED is implemented by a consortium of six representative partners of business support organisations in the region.

"This programme will strengthen the managerial capacity and the effectiveness of OSEs, in particular by supporting the process of internationalisation of SMEs through targeted training actions to improve the quality of OSE services." he says.

He added, "The project is focused on achieving inclusive and sustainable development in the region through job creation and new business models in the South-South Neighborhood"

Marco Cunetto also reported that the project is based on a series of activities aimed at strengthening the capacity of the OSEs, developing business links between partners in the north and south of the Mediterranean, and building a better institutional or business partnership between the countries of the northern shore of the Mediterranean and those of the southern neighborhood.

These activities consist of training academies, information tours, B to B meetings, business twinning and a system of labeling the services offered to intermediary organisations.

Among the other specific objectives of the project, it also include a regional strategy and action plans around high added-value and job-generating sectors, to improve the image of the southern Mediterranean countries through a more structured public-private partnership, to increase trade and to stimulate investment in the Mediterranean area.

For her part, Saida Neghza, President of BUSINESSMED and President of the General Confederation of Algerian Enterprises (CGEA), stressed that the EBSOMED project will be the appropriate space to promote the abilities of young people and help them to create their projects and this, for the benefit of the entire region.

"This project will also contribute to the fight against the brain drain, a phenomenon that affects the countries of the southern Mediterranean," she said.

For her part, Hédi Bchir, project coordinator at the Arab Women's Centre for Training and Research (CAWTAR) (project partner), reported that the centre will put its expertise on gender and women's participation at the disposal of the project.

In this connection, he pointed out that about thirty OSEs received training for the reinforcement of their capacities of which at least ten presented project proposals.

Speaking at the opening of the seminar, Neziha Laabidi, Minister of Women, Family, Children and the Elderly emphasised the importance of women's empowerment in development of economic growth.

The Minister reminded that to promote the empowerment of women, a funding line of the support programme for the "Raida" women's economic initiative was set up in 2015 and has so far contributed to the financing of more than 2,500 projects with the goal of reaching 8,000 projects by the end of 2020.

Speaking on this occasion, Samir Majoul, President of the Tunisian Confederation of Industry, Trade and Handicrafts (UTICA) stressed the importance of Mediterranean economic cooperation which has become, according to him, a necessity.

Majoul considered that the challenges of job creation, the fight against unemployment and migration can only be tackled by regional initiatives such as the EBSOMED project.

"However, the success of these regional initiatives depends on the existence of a common will to give impetus to South-South cooperation," he said.(TAP)

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